Custom Tone Instructions: Get Exactly the Voice You Want

Custom tone instructions let you guide AI rewriting with clear direction so every output matches your brand voice. Instead of generic rewrites, you get consistent, repeatable style.

What to include in instructions

• The tone (friendly, formal, concise, confident)
• The audience (customers, executives, candidates)
• The format (bullets, short paragraphs, headings)

Examples of strong instructions

• "Use a confident, executive tone with short paragraphs."
• "Write for a polite customer service response."
• "Make this concise and action-oriented."

Best practices

1. Keep instructions short and specific.
2. Describe what to avoid (jargon, long sentences).
3. Save a reusable instruction for your team.

Use cases

• Sales outreach consistency
• Customer support replies
• Executive summaries
• Product updates

Custom instructions are the fastest way to scale a consistent voice.